Fugitiva

Fugitiva is a design studio
that provides creative solutions 
across the branding spectrum.

We have helped clients across sectors and continents to shape culture through brands and design languages that possess meaning, values, and vitality. We focus on sharing unique stories and strive to create concepts that endure over time.

Our goal is to design sustainable and timeless brand identities that go beyond visual imagery. We are a small team of talented, passionate, and creative people offering crafted, customized and integral services for our clients.


Our mission is to create compelling stories that build a strong relationship between brand and customer

through a diverse set of methodologies that help us to enrich the concept behind an identity.


“A brand identity should help establish a relationship between the brand and the customer by generating a value proposition involving functional, emotional, or self-expressive benefits” —Aaker 1996

Our creative process is constantly evolving, driven by our yearning to learn. We are always capturing valuable knowledge and experiences from places and people.


Fugitiva was founded in 2017 by Marisol Ambriz. Marisol is a Mexican designer with more than 8 years of experience in branding and graphic design.

During her design career, Marisol has developed a set of multidisciplinary skills that allow her to approach design from an integral perspective. From brand identity to packaging and wayfinding systems, Marisol carefully curates every detail, bringing timeless designs to life.


Marisol has collaborated with start-ups and corporates across different industries and countries, ranging from the U.S. to Denmark, and has worked at world-renowned design consultancies, such as London’s Pentagram.

The People (past and present):
  • Marisol Ambriz Iglesias
  • Mik Strøyberg
  • Patricio Peréz Meléndez
  • Melissa Hernández
  • Claudia Andrea González
  • Ana Paula de la Borbolla
  • Abish Hernández
  • Carlos Avelar González

The People (past and present):
  • Creative Direction and Design: Fugitiva
  • Programming and develop: Mandelbrot